About

PRogressive Image (PRi) is the student-run public relations firm of the Illinois State University Public Relations Student Society of America (PRSSA) chapter. We strive to provide students with valuable pre-professional experience working with real-world clients in Bloomington-Normal and the surrounding areas.

Goals

Establish positive relationships with clients and the community through professional, ethical public relations practices.

Help members grow as public relations practitioners, expand their social networks and gain knowledge of the industry.

Recent Clients

Stuff for the Poor
- "Like" Stuff for the Poor
- Website
Unlimited Dance Team
ISU Club Lacrosse

Services

Develop comprehensive communication plans
Prepare media relations material
Press kits (hardcopy and electronic)
- Individual documents for the news media
- Background information of the client
- Fact sheet
- Biographies of clients’ leadership
- Press releases
- Photos
- Create Promotional Material
  - Flyers
  - Advertisements
  - Brochures
  - Website design and content
  - Development
  - Social media copy and maintenance
  - Undertake event planning, promotion and execution

Contact

If you are interested in becoming a PRi client or have questions regarding the firm, contact Phillip Kawabata.